BIS page is where you setup email!
https://bis.na.blackberry.com/html?brand=vzw
Go here, enter your username and password.
(If you have setup email before on the device, you will have to go back to email settings on the device and go through the process in order to create a username)
then go to the part that says "resend service books" on the left hand side of the page.
click resend service books on the right hand side of the page.
done.